Keeping dogs out of vets since 2011

Meet RawSafe, Incredible Leap for Pet Food Safety…

For the First time Ever, Raw Pet Food Producers Put themselves Forward for Random Testing…That’s the Difference

When you and your vet pick up that bag of dry food, you are both supposed to be reassured by the AAFCO badge of quality on the front. Made to AAFCO standards, it says. But who are AAFCO?

In the 1970’s, the FDA were tasked with regulating the pet food sector. Cash starved, it quickly had a better idea – hand over the day to day regulation of the pet food sector toooooo the pet food sector. Genius, eh? In the 1980’s, AAFCO (the American Association of Feed Control Officials, whose board is populated with pet food company officials) is created. AAFCO (and its European counterpart FEDIAF) is a voluntary organisation, meaning their guidelines are exactly that, just guidelines. It has no regulatory power whatsoever. It has no legal directives and no powers of enforcement. No teeth whatsoever. It performs no nutritional or safety checks. No audits. They lay out the “minimum nutritional standards” of pet food (not optimum, heaven forbid, still four decades later we have no idea what any of the optimums are) and they ask everyone to stick to that. 

The FDA, to give them their due, will step in when things go wrong, as they often do in the ultra-processed pet food sector. They stepped in in the 80’s when dry pet food stopped using meat to all extents and purposes and the lack of taurine was killing tens of thousands of cats in the US from DCM, and again in 2007 when the chemical contaminant Melamine was killing tens of thousands of at least US pets BUT as they only do so when alerted by….someone (usually when enough owners with serious impetus and with the right vets who recognise dry food can kill complain that a university takes up the gauntlet, does a study, finds something wrong and alerts the FDA, who then sweep into action). The FDA perform no random checks either. No audits. Nothing. They are a reactionary body, and even then, things do not move quickly.

Raw dog food has none of the kill rate of ultra processed food for a great variety of reasons:

  • it doesn’t use chemicals
  • it’s nutrients comes from actual food, not conical flasks, practically eliminating the threat of overdose
  • its ingredients have to be human-grade going in
  • we vary it up a lot, practically eliminating the risk of our pets not getting enough of something
  • we follow the road of “optimum”, meaning no pet will die for the want of something simple like taurine, an amino acid abundant in meat
  • we use no unnatural ingredients (like copious amounts of plant fibre) which can interfere with bile absorption and thus taurine levels
  • no grain means no grain mould which means no aflatoxin

Such lack of regulation has resulted in dry pet food going to the dogs (ahem). In 2017, Davies et. al. found 94% of 170 of canned “complete” pet foods sold in the UK and 62% of the “complete” dry foods were not compliant with FEDIAF / AAFCO’s minimum guidelines. 

Just recently, we had Hills Pet Food, assumedly the very best pet food company in the world as otherwise why would the world’s vets recommend them, conducting the world’s largest recall of a single brand of pet food ever – 22 MILLION cans of pet food went out the door of that factory and not a single one checked. They were late found to contain dangerously high levels of vitamin D. No idea how many pets were harmed. 

2020 02 15 story 03a

And it’s not just nutrients. Even with the ultra-harsh processing techniques and extremely liberal use of anti-life chemicals (none of which are mentioned on your label, AAFCO believe silly little confusing things like preservatives or E numbers are not needed on labels, any more than carbohydrate or sugar contents. They don’t even have to state how much salt they use, and they use A LOT) and despite them screaming from the hill tops about the dangers posed by raw, thousands of tonnes of dry pet food are recalled for Salmonella each year. In fact, in just the last ten years, from 2010-2019, 150,000 tonnes of dry pet food were recalled for Salmonella. During that time only 2,000 tonnes of raw dog food were recalled. And with our vet industry keeping shtum on the threat posed by killer kibble (don’t know, don’t show or don’t care, pick one), humans can and do get hurt. In fact, from 2006-2016, 132 people were poisoned with Salmonella by dry dog food, half them toddlers under two years of age. During that time exactly ZERO were harmed by raw dog food. Not one. The very first suspected case was in 2018. Statistically, feeding raw is far, far safe, as evidenced by this colossal work by the University of Helsinki on raw pet food safety.

So yes, lacking anything by way of regulation, things are now very bad in the ultra-processed pet food world. Thixton took a look at 12 top selling ultra-processed foods, check out how badly they failed for the likes of pathogenic bacteria, mycotoxins and chemical analysis.

PFTestInfoGraphic1 2

For more on this, please check out a popular article awhile ago called Nobody is Checking Pet Food Labels. Nobody.


Enter RawSafe, Thankfully…

While the dry food sector is very content to continue business-as-usual under these circumstance, the vets and scientists in the raw world, folk concerned for the optimum in their pets not the minimum, have decided to take matters into their own hands by creating RawSafe. RawSafe is an organisation focused on providing not only the best food for your pet (based on real scientific principles, such as species should consume the diet they evolved upon, until we know more) but also the safest. To achieve this they will conduct random, independent auditing of raw pet food manufacturers premises and products against standards agreed by veterinary professionals (the Raw Feeding Veterinary Society) and independent food industry professionals.

Now the safest way of feeding your pet just got even safer.

Can you imagine them ever doing something like this?! 

The raw army marches on.

Share This Article

Share on facebook
Share on twitter
Share on linkedin
Share on whatsapp
Share on email


Need Advice?

1-to-1 Online Consultations

Should you need a little hand holding, I’m here to help. Consultations are typically 1 hour in length: 15 minutes to read your presubmitted questionnaire and prepare for your pet, 30-40 minutes with you directly via Zoom / Skype and 10-15 minutes to write your summary email, including all necessary tips and their diet plan. It also includes a follow up email should you need it.


"Finally! A well-written, well-referenced thorough examination of the raw dog food debate. A fantastic gift for your favourite veterinarian."
Dr. Karen Becker


For the most up-to-date advice, support, tips and ticks from Dr. Brady and his team, please subscribe below .

Related Articles

Torn ACL in Dogs
Dog Health

Torn ACL in Dogs: Symptoms, Diagnosis, Treatment & Cost

So what is the ACL, and where is a dog’s ACL? The ACL (Anterior Cruciate Ligament) is located in the centre of the knee (stifle) and is responsible for stabilising the hind leg when the dog is straightening, bending or rotating the leg.  In this article, we will be discussing: What is an ACL tear

Read More »
symptoms of bloat in dogs
Raw dog food

Bloat in Dogs: Causes and What to Look Out For

Bloat with torsion in dogs is a scary, painful, often life threatening and all too common occurrence in large, deep chested dogs . As the science is yet to pin a definite culprit, there is a lot of confusion. In this extensive review piece I present the most up to date thinking on the matter and make some important dietary recommendations for at-risk dog owners.

Read More »
Raw dog food

Everything About Raw

Everything You Need To Know Abut Raw Dog Food In Ten Minutes… Below is a short summary on ten key articles in raw feeding. Each article is linked out to the larger article should you fancy doing a little more research. What do dogs eat? What is raw dog food? The benefits of feeding raw

Read More »
How Much Raw Food Should I Feed My Dog
Raw dog food

How Much Raw Foods Should I Feed My Dog? Dog Food Calculator

Initially, moving to a raw diet for your dog can seem a little tricky. One of the most likely questions when shifting to raw dog food is how much should I feed my dog? The answer can be simple (2.5% of his body weight per day, if an adult) but thereafter the figure varies depending

Read More »
What causes yeast Infection In Dogs
Dog Health

Yeast Infection In Dogs: Causes, Treatments, Foods To Avoid

Extreme itchy and irritated skin with a foul odour can indicate a yeast infection. This is a very common problem in particularly dry-fed dogs today.  Yeast infections in dogs are highly uncomfortable and over time they can cause severe damage to the affected areas. Knowing how to treat yeast infections in dogs is thus a

Read More »
Raw dog food

A Fairly Thorough Review of Hemp, CBD and Ending With Advice for Pets

To understand where we are with CBD, why mothers have to walk the length of Ireland to get permission to use a herbal product that prevented epilepsy in her child suffering 300 back-breaking and life-endangering seizures a month, an entirely natural product that is supported massively by the science as beneficial in the treatment of

Read More »